Tag Archive for: entrepreneurship

THE PIVOT MINDSET

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Cleantech Geek
Be Bold. Make the Change. Have a meaningful Impact.

The Pivot Mindset

Written by Angelica Morrone, Guest Contributor at Cleantech Geek

According to Eric Ries, who first applied the term pivot to startups in his book “The Lean Startup” a pivot is defined as a change in strategy, without a change in vision. 

A pivot should and does occur when a company shifts its business strategy to accommodate changes in the industry, customer preference, competitive landscape, or any factor that impacts the bottom line.  Pivoting allows a company to translate direct or indirect feedback into a change to the business model. 

The people who know me and have interacted with me professionally know that I am fanatic about testing of all business assumptions and of all aspects of a business model. A pivot will be applied after testing out an approach and receiving feedback. 

When should you pivot?  Pivoting is not a solution to all problems, not a panacea to all shortfalls.  It should be considered when other options have been considered and excluded. 

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The importance of being PRUDENT – How small businesses can become resilient in times of crisis.

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Be Bold. Make the Change. Have a meaningful Impact.

Almost a decade ago I wrote an article, titled “How to Survive an economic Recession for Dummies”, when the financial crisis had caught-up with me back in 2009-2010.

At the time I went through a catastrophic failure, as all the ventures I had collapsed, I had to make all my employees redundant and see everything I had worked hard to build over 5 years, collapsing within a period of six months.

So, I started writing more as a self-healing process reflecting my personal lessons from my own failures, rather than anything else. It was then when I took the decision to become an expat and start over, firstly in the Netherlands (didn’t work out…) and then in the UK.

Never in my worst nightmares  would I have expected to live in such a short period of time a second (some say deeper) financial recession, this time due to a global pandemic.

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Inside Cleantech – S2E3 – A Climate Change Engineering Startup Story

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Cleantech Geek

Be Bold. Make the Change. Have a meaningful Impact.

At this series we discuss with experts, senior executives and influencers from the Cleantech and Renewable Energy Industry as well as from the Entrepreneurship and Investment World. Find out about their opinions on the future of Green Entech and Cleantech, get their insights on opportunities & risks, discover the secrets of successful businesses & ventures, learn from their successes and failures.

“A Climate Change Engineering Startup Story”

On this interview, I am discussing with Mr John Davies, Founder of 2DEGREESKELVIN. John, shares with us his story and his decision to start an innovative Climate Change Engineering Company offering speciallised services and testing to the solar enery industry. With years of experience on the field and hands-on problem solving skills John and I discuss about the challenges in the services sector, common failures and mistakes the industry did during cinstruction and lessons learned. We also expand on subsidies and the current CFD round in the UK. Finally John gives us his opinion on service pricing and digitalisation of the O&M activities. This episode was filmed with ZOOM in an isolation environment due to COVID-19 pandemic. Don’t miss John’s personal story on how he took the brave decision to create his company, his insights on the services within the Solar sector and the challenges that COVID-19 brings to startups and the sector.

Please watch the video and leave your comments below! Don’t forget to subscribe and like!

Combining articles, video and podcasts we intent to provide the stage for creative thinking and constructive discussions. Cleantech Geek Blog

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Building the digital business

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Cleantech Geek
Be Bold. Make the Change. Have a meaningful Impact.

A look at how companies of all shapes and sizes can implement or bolster their digital strategy to compete at the standard customers expect.

Digital is the new norm. We are in a world of touchpoints and interactions. Everything is measurable and usually quantifiable. All we want is to understand our customers, their needs and wants, what makes them tick and how to win their loyalty.

What’s more, business has changed over the past 15 years, with a definite shift toward the customer. We’ve started to understand that people want more than one-directional encounters with brands. They want something more. They want an experience.

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Data analysis is set to transform the energy industry – 4 applications that lead this change

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Cleantech Geek
Be Bold. Make the Change. Have a meaningful Impact.

Data analysis can be deployed across the whole energy value chain, regardless of the size of the asset. From large utility scale sites to residential solar and storage, leveraging the power of data drastically cuts costs, enhances the useful life of the asset and saves valuable time to the owner and managing team.

Currently information flow is fractured and involves multiple stakeholders, exchange of endless spreadsheets and one-way, data deprived reporting processes. The main problem is the high volume of low quality, unvalidated data; distributed through various channels, their value is not unfolded, and they are perceived as an additional responsibility, instead of a valuable tool in the hands of O&Ms, Asset Managers and local councils.

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Inside Cleantech – S2E2 – Insights of a Green Entech Technologist – Interview with Andrew Eisenberg

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Cleantech Geek

Be Bold. Make the Change. Have a meaningful Impact.

At this series we discuss with experts, senior executives and influencers from the Cleantech and Renewable Energy Industry as well as from the Entrepreneurship and Investment World. Find out about their opinions on the future of Green Entech and Cleantech, get their insights on opportunities & risks, discover the secrets of successful businesses & ventures, learn from their successes and failures.

On this interview, I am discussing with Mr Andrew Eisenberg, CEO at Green IT Energy Applications. Andrew, is giving us his opinion on critical subjects as a technology provider for the last 20 years in the USA. Green IT, has been a pionner in developing technologies specifically designed for the Renewable Energy Industry. Green IT provides end-to-end data capture and management systems on Solar, Wind, Storage and Hydro across North America. Filmed with Zoom in an isolation environment due to COVID-19 pandemic, Andrew and I, are discussing about his journey and the current state of the solar PV industry in the US, the importance of Cybersecurity and critical fact data acquisition, validation and analysis for the Renewable Energy Industry. Get Andrews personal view on how data are critical for the decision making in an unsubsidised environment and how he sees the new normal for him, his team and the wider industry in the aftermath of COVID-19.

Please watch the video and leave your comments below! Don’t forget to subscribe and like!

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Inside Cleantech – S2:E1 – An Angel’s Insights, Investing in a Crisis – Interview | Angelica Morrone

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Cleantech Geek

Be Bold. Make the Change. Have a meaningful Impact.

Cleantech Geek – Inside Cleantech Series – Series 2 : Episode 1 – At this series we discuss with experts, senior executives and influencers from the Cleantech and Renewable Energy Industry as well as from the Entrepreneurship and Investment World. Find out about their opinions on the future of Green Entech and Cleantech, get their insights on opportunities & risks, discover the secrets of successful businesses & ventures, learn from their successes and failures.

On this interview, I am discussing with Mrs Angelica Morrone, Fund Manager and Angel Investor in Impactful Ethical Ventures. Angelica, is a co-founder of an asset management company which to date has invested and managed a coumpounded USD 2 billion and over the years she has built a private real estate portfolio worth USD 90 million. She is an active Angel Investor for the last 20 years. Angelica offers a unique insight into the mind of an Angel investor. She gives us her insights on the current unprecedented situation, how the investors are reacting, which industries are considered safe bets for the future and how entrepreneurs and business should react in the situation. Filmed with Zoom in an isolation environment due to COVID-19 pandemic, Angelica and I, are discussing about her journey and her decision to invest in impactful ventures through various platforms like Venture Tinkers, how can startups raise money in a crisis and what are the lessons learned from this profound time in human history.

Please watch the video and leave your comments below! Don’t forget to subscribe and like!

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Inside Cleantech – S1:E8 – Owners Operators Insights – Interview with Francesco Girardi

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Cleantech Geek

Be Bold. Make the Change. Have a meaningful Impact.

At this series we discuss with experts, senior executives and influencers from the Cleantech and Renewable Energy Industry. Find out about their opinions on the future of the industry, get their insights on opportunities, learn from their successes and failures.

On this interview, I am discussing with Mr Francesco Girardi, Chairman of Bluefield Services / Bluefield Group. Francesco, is giving us his insights as an owner / operator. Bluefield, has been a pionner in adopting vertically integrated management models from asset investments all the way to retaining key services like O&M and Asset Management in-house. Filmed on a very nice setting within Bluefield’s London offices Francesco and I, are discussing about the journey and the current state of the solar PV industry, project development on an un-subsidised environment and the importances of leveraging and diversifing on technology for trading electricity. Get Francesco’s personal view (and disruptive suggestions!) on how market demands will require new expertise and how the core service will evolve to deliver value taking the discussing away from prices.

Please watch the video and leave your comments below! Don’t forget to subscribe and like!

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Inside Cleantech – S1:E7 – Unsubsidised Assets Development & PPAs – Interview with Mark Henderson

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Cleantech Geek

Be Bold. Make the Change. Have a meaningful Impact.

At this series we discuss with experts, senior executives and influencers from the Cleantech and Renewable Energy Industry. Find out about their opinions on the future of the industry, get their insights on opportunities, learn from their successes and failures.

On this interview, I am discussing with Mr Mark Henderson Chief Investment Officer at Gridserve. Learn how a new breed of Renewable energy Investors like Gridserve are embracing new innovative solar PV technologies and adopting new business models in an unsibsidised environment. We are discussing about the imporance of PPAs and how these will evolve over the next years. Get Mark’s personal view on what should we expect from the legislators and how combining technologies can mitigate investment risk.

Please watch the video and leave your comments below! Don’t forget to subscribe and like!

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The Trap of Pitching for Investment – Why you should Start selling & Stop pitching

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Cleantech Geek

Be Bold. Make the Change. Have a meaningful Impact.

At this video I am presenting about a common mistake that many early stage startups do. We see more early stage startups concentrating on pitching for investment, running from pitching event to pitching event and completely neglecting sales, which is the only thing that will sustain them and allow them to grow. Furthermore market validation through sales is guaranteed to bring in investors. I am also giving away practical examples and tips for sucessful sales. So my advice, before you start looking to raise investment capital, validate your idea through the market and start selling! Big thank you to Daniel Priestly, Andrew Priestly and the Dent Global team (https://www.dent.global) for their support and executive training over the past 12 months.

Event: START-UP Pitching Workshop: 11 September 2019 | City University, CASS Business School Organised by: Talks.dev Hosted by: CASS Entrepreneurs Network Presenter: Ypatios Moysiadis – Cleantech Geek – Coach, Mentor, Angel

Please watch the video and leave your comments below! Don’t forget to subscribe and like!

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